Bryce Bobula

Motion Designer & Video Editor

waypointcreativedesign@gmail.com
Milwaukee, WI
linkedin.com/in/brycebobula

Professional Summary

I'm Bryce Bobula, a motion designer and creative lead focused on building bold, intelligent visual storytelling for B2B brands. For more than a decade, I've worked across motion, video, 2D and 3D design to turn complex technical subject matter into clear, compelling narratives that connect with real audiences.

At Komatsu, I lead the creative development of multimedia content supporting global campaigns and industry events including CES, MineExpo, Bauma, and CONEXPO. My role blends hands-on craft with big-picture thinking, shaping everything from early concept development to final animation, VFX, and sound design.

I'm especially drawn to work that demands clarity—distilling engineering-heavy or highly technical ideas into visuals that feel dynamic, human, and memorable. Throughout my career, including collaborations through Aquent Studios supporting brands like Kohl's and Rockwell Automation, I've owned projects from concept to delivery.

Professional Experience

Komatsu

May 2023 - Present
Motion Graphics Generalist
  • Lead the creative vision and execution of 2D and 3D multimedia content supporting global B2B marketing campaigns and industry events (CES, MineExpo, Bauma, CONEXPO).
  • Translate highly complex engineering and technical concepts into clear, engaging visual narratives that support sales enablement and marketing objectives.
  • Partner closely with Marketing, Product, and Brand teams to ensure creative consistency, messaging accuracy, and alignment with campaign goals.
  • Guide creative standards, workflows, and asset governance to ensure brand integrity across channels.
  • Implement AI-assisted creative tools and optimized production pipelines to increase efficiency, scalability, and output quality.
  • Contribute hands-on to visual storytelling and messaging refinement while balancing strategic oversight.

Aquent Studios (Kohl's)

Aug 2022 - Feb 2023
Freelance Producer
  • Partnered with enterprise marketing teams to deliver omnichannel B2B and B2C creative campaigns across digital, retail, and experiential platforms.
  • Led concept-to-delivery creative execution, balancing strategic objectives, timelines, and budgets.
  • Improved creative workflows and cross-team collaboration to support faster delivery and higher-quality outcomes.
  • Delivered data-informed creative solutions that enhanced engagement and brand storytelling.

GMI Solutions

Mar 2021 - Feb 2022
Videographer | Content Creator
  • Owned end-to-end content strategy for digital marketing initiatives across web and social platforms in a B2B environment.
  • Developed multimedia content designed to support lead generation, product education, and brand credibility.
  • Used performance metrics and analytics to continuously refine messaging and creative approach.
  • Maintained brand consistency while innovating content formats and delivery.

Openbox Creative

Sep 2019 - Mar 2020
Creative Services Manager
  • Led creative development for client video campaigns, corporate communications, and live events.
  • Managed a team of shooters and editors, fostering collaboration, accountability, and quality standards.
  • Built a CRM-driven creative operations system to improve planning, prioritization, and resource allocation.
  • Advised leadership on creative strategy, technology investments, and workflow improvements.

Aquent Studios (Rockwell Automation)

Oct 2018 - Dec 2018
Freelance Video Producer
  • Produced video and motion content supporting enterprise-level B2B marketing initiatives.
  • Collaborated directly with executive stakeholders to align creative output with strategic communication goals.

Technical Skills & Expertise

Motion Design & Animation

After Effects Premiere Pro DaVinci Resolve Illustrator Photoshop

3D & Visualization

Cinema 4D Redshift Blender Unreal Engine Rive

Visual Effects & Compositing

After Effects Trapcode Suite Lockdown

Design & Creative Tools

Illustrator Photoshop InDesign Figma

Production & Workflow

Project Management Creative Direction Storyboarding Script Writing Asset Management Version Control Client Relations Team Leadership Budget Management Timeline Planning

Emerging Technologies

AI-Assisted Workflow Virtual Production AR/VR Content Interactive Media Generative Art Procedural Design

Education

Bachelor of Fine Arts

2010 - 2014
Motion Design & Digital Media
University of Wisconsin - Milwaukee

Key Achievements & Recognition

Global Campaign Leadership

Led creative development for Komatsu's presence at major international trade shows, reaching audiences across North America, Europe, and Asia-Pacific regions.

Technical Innovation

Pioneered AI-assisted production workflows that increased creative output efficiency by 40% while maintaining high-quality standards.

Creative System Development

Developed comprehensive visual standards and creative systems that enabled consistent brand storytelling across multiple platforms and regions.

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